© 2008 American Public Health Association DOI: 10.2105/AJPH.2006.106062
The authors are with Lumetra, San Francisco, Calif. Correspondence: Requests for reprints should be sent to Rebecca Olson, PhD, Lumetra, One Sansome St, San Francisco, CA 94104 (e-mail: rolson{at}caqio.sdps.org).
Viva la Vida (Live Your Life) is a call to action for older Latinos to take charge of their diabetes and live life to the fullest. Lumetra, Californias federally designated Medicare quality improvement organization, developed the Viva la Vida project to improve diabetes care among Latino Medicare beneficiaries in 4 Southern California counties. After researching barriers to good diabetes care among Latino seniors, Lumetra designed a multifaceted program targeting health care providers and Medicare beneficiaries through bilingual, low-literacy health education materials and tools, community and provider partnerships, and the mass media. The project succeeded in helping to reduce the disparity in glycosylated hemoglobin testing between White and Latino Medicare beneficiaries in the 4 program counties.
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