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Vicki S. Freimuth, PhD and Sandra Crouse Quinn, PhD

Vicki S. Freimuth is with the Department of Speech Communication and the Grady School of Journalism, University of Georgia, Athens. Sandra Crouse Quinn is with the Graduate School of Public Health, University of Pittsburgh, Pittsburgh, Pa.

Correspondence: Requests for reprints should be sent to Sandra Crouse Quinn, PhD, 230 Parran Hall, 130 DeSoto St, Pittsburgh, PA 15261 (e-mail: squinn@pitt.edu).

	Because this article has no abstract, we have provided an extract of the first 100 words of the full text and any section headings.

	INTRODUCTION

 
The pressing need to eliminate health disparities calls on public health professionals to use every effective tool possible. Health communication, defined as the study and use of methods to inform and influence individual and community decisions that enhance health, was first recognized as a subset of the field of communication in 1975, when the Health Communication Division of the International Communication Association was founded.^1,2 The National Communication Association formed a division of the same name in 1985. In 1997, the Public Health Education and Health Promotion section within the American Public Health Association formally recognized health communication as part of . . . [Full Text]

	THE SCOPE AND LIMITATIONS OF HEALTH COMMUNICATION

 

	THE RANGE OF HEALTH COMMUNICATION STRATEGIES

 
Entertainment-Education
Media Advocacy
Interactive Health Communication
Interpersonal Communication

	CULTURAL DIFFERENCES AND HEALTH COMMUNICATION

 

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