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Graphic Canadian Cigarette Warning Labels and Adverse Outcomes: Evidence from Canadian Smokers

David Hammond, MSc, Geoffrey T. Fong, PhD, Paul W. McDonald, PhD, K. Stephen Brown, PhD and Roy Cameron, PhD

David Hammond and Geoffrey T. Fong are with the Department of Psychology at the University of Waterloo, Waterloo, Ontario. Paul W. McDonald and Roy Cameron are with the Department of Health Studies, and K. Stephen Brown is with the Department of Statistics and Actuarial Science at the University of Waterloo. Paul W. McDonald and K. Stephen Brown are also with the Ontario Tobacco Research Unit. Geoffrey T. Fong, Paul W. McDonald, Roy Cameron, and K. Stephen Brown are also with the Centre for Behavioural Research and Program Evaluation, University of Waterloo.



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  		FIGURE 1—— Self-reported outcomes of Canadian warning labels, at baseline (n = 616).

*P < .001.

 




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